You have the following details for three products (the maxi, mini and midi) for five years. L01
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You have the following details for three products (the maxi, mini and midi) for five years. L01 Maxi Mini Midi Year Sales Profits Sales Profits Sales Profit-
(losses) (losses) ability
£ & e e oS 3s 1 8,000 (3,000) 100,000 33,000 - - 2 25,000 4,000 60,000 18,000 1,000 (3,000) 3 100,000 25,000 30,000 6,000 25,000 8,000 4 110,000 26,000 10,000 (3,000) 50,000 18,000 5 60,000 13,000 1,000 (4,000) 55,000 26,000 Required:
In Year 3, state at which stage of their life cycle you would anticipate the products to be
(introduction, growth, maturity, decline or withdrawal)?
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