1. Discuss the evolution of the integrated marketing communications (IMC) concept. ...
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1. Discuss the evolution of the integrated marketing communications (IMC) concept.
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Hamza Amjad
Currently I am student in master degree program.from last two year I am tutring in Academy and I tought many O/A level student in home tution.
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Related Book For 
Advertising And Promotion An Integrated Marketing Communications Perspective
ISBN: 9781260570991
12th International Edition
Authors: George Belch, Michael Belch
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