5. The text describes a number of ways that sales people can use advertising to help them...
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5. The text describes a number of ways that sales people can use advertising to help them sell more.
Discuss these, providing examples of each.
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Related Book For 
Advertising and Promotion an integrated marketing communications perspective
ISBN: 978-0072536768
6th edition
Authors: George E. Belch, Michael A. Belch
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