6.What is meant by advertising substantiation? Should advertisers be required to substantiate their claims before running an
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6.What is meant by advertising substantiation? Should advertisers be required to substantiate their claims before running an ad or should they be required to provide documentation only if their advertising claims are challenged?
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I'm new in this profession regarding online teaching but previously i used to teach students near my college. I am teaching on online platform since last year and got good support from the students. I'm teaching on platforms like chegg and vedantu and also at my home in free time.
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Related Book For 
Advertising and Promotion an integrated marketing communications perspective
ISBN: 978-0072536768
6th edition
Authors: George E. Belch, Michael A. Belch
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