8. Go to the website for the Montana Meth Projects (https://www.montanameth.org/) and choose three ads that use
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8. Go to the website for the Montana Meth Projects
(https://www.montanameth.org/) and choose three ads that use various levels of fear in the message. Discuss why each ad may or may not be effective. (LO 6-3)
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Related Book For
Advertising And Promotion An Integrated Marketing Communications Perspective
ISBN: 9781260570991
12th International Edition
Authors: George Belch, Michael Belch
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