Through various secondary sources, find out how the campaign has fared in terms of attracting and retaining
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Through various secondary sources, find out how the campaign has fared in terms of attracting and retaining new talent. From what kind of B-schools do Maricos new employees seem to come?
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Advertising And Promotions: An IMC Perspective
ISBN: 185575
1st Edition
Authors: Kruti Shah, Alan D'Souza
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