At a large university, 100 students are randomly selected to take part in a marketing study. Half

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At a large university, 100 students are randomly selected to take part in a marketing study. Half of these students will be randomly assigned to view one advertising campaign while the other half will watch a different advertising campaign. 

(a) Does the study appear to use random sampling? (Yes or No). 

(b) Does the study appear to use random assignment? (Yes or No).

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Statistics Unlocking The Power Of Data

ISBN: 9781119682219

3rd Edition

Authors: Robin H Lock, Patti Frazer Lock, Kari Lock Morgan, Eric F Lock, Dennis F Lock

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