3. Discuss ways organisations can pursue emotional branding by harnessing the complex human emotion of nostalgia in

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3. Discuss ways organisations can pursue emotional branding by harnessing the complex human emotion of nostalgia in their brand marketing.

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Strategic Brand Management And Development Creating And Marketing Successful Brands

ISBN: 978-0367338756

1st Edition

Authors: Sotiris T. Lalaounis

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Question Posted: Sep 23, 2024 06:00 AM

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3. Discuss ways organisations can pursue emotional branding by harnessing the complex human emotion of nostalgia in their brand marketing.
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3. Discuss ways organisations can pursue emotional branding by harnessing the complex human emotion of nostalgia in

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Strategic Brand Management And Development Creating And Marketing Successful Brands

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