=+Consider community/societal commitment, perceived quality (as an organizational characteristic),

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Building Strong Brands

ISBN: 200744

1st Edition

Authors: David A. Aaker

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Question Posted: Oct 17, 2024 05:03 AM

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=+Consider community/societal commitment, perceived quality (as an organizational characteristic),
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=+2. Are there organizational associations that will provide either a value proposition, a relationship, or credibility?
=+innovation, customer concern, success/leadership, and a global versus local focus.
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=+Consider community/societal commitment, perceived quality (as an organizational characteristic),

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Building Strong Brands

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