Questions and Answers of Analytics Data Science And Artificial Intelligence

What does it mean to induce structure into the text-based data? Discuss the alternative ways of inducing structure into text-based data.
What is the role of NLP in text mining? Discuss the capabilities and limitations of NLP in the context of text mining.
What are the two common methods for polarity identification?Explain.
What is SEO? Who benefits from it? How?
Go to teradatauniversitynetwork.com and find the case study named “eBay Analytics.” Read the case carefully, extend your understanding of the case by searching the Internet for additional
Go to teradatauniversitynetwork.com and find the sentiment analysis case named “How Do We Fix an App Like That?” Read the description, and follow the directions to download the data and the tool
Visit teradatauniversitynetwork.com. Identify cases about Web mining. Describe recent developments in the field. If you cannot find enough cases at the Teradata University Network Web site, broaden
Browse the Web and your library’s digital databases to identify articles that make the linkage between text/Web mining and contemporary business intelligence systems.
Interview administrators in your college or executives in your organization to determine how text mining and Web mining could assist them in their work. Write a proposal describing your findings.
Go to statsoft.com. Select Downloads, and download at least three white papers on applications. Which of these applications may have used the data/text/Web mining techniques discussed in this chapter?
Go to ibm.com. Download at least three white papers on applications. Which of these applications may have used the data/text/Web mining techniques discussed in this chapter?
Go to attensity.com. Download at least three white papers on Web analytics applications. Which of these applications may have used a combination of data/text/Web mining techniques?
What is the difference between decision analysis with a single goal and decision analysis with multiple goals (i.e., criteria)? Explain the difficulties that may arise when analyzing multiple goals.
This problem was contributed by Dr. Rick Wilson of Oklahoma State University.The recent drought has hit farmers hard. Cows are eating candy corn!You are interested in creating a feed plan for the
This exercise was contributed by Dr. Rick Wilson of Oklahoma State University to illustrate the modeling capabilities of Excel Solver.You are working with a large set of temporary workers(collection
Compared to regular analytics, do you think stream analytics will have more (or less) use cases in the era of Big Data analytics? Why?
Go to teradatauniversitynetwork.com, and search for BSI Videos that talk about Big Data. Review these BSI videos, and answer the case questions related to them.
Go to claudera.com. Find at least three customer case studies on Hadoop implementation, and write a report where you discuss the commonalities and differences of these cases.
Go to hortonworks.com. Find at least three customer case studies on Hadoop implementation, and write a report in which you discuss the commonalities and differences of these cases.
What types of new applications can emerge from knowing locations of users in real time? What if you also knew what they have in their shopping cart, for example?
“Location-tracking–based profiling is powerful but also poses privacy threats.” Comment.
Some say that analytics in general dehumanize managerial activities, and others say they do not. Discuss arguments for both points of view.
Diagnosing infections and prescribing pharmaceuticals are the weak points of many practicing physicians(according to E. H. Shortliffe, one of the developers of MYCIN). It seems, therefore, that
Identify new cases of violations of user privacy from current literature and their impacts on data science as a profession.
Go to teradatauniversitynetwork.com and search for case studies. Watch the BSI Video about the Case of Misconnected Passengers that you may have watched while reading Chapter 1. What new applications
Search the Internet to find examples of how analytics systems can facilitate activities such as empowerment, mass customization, and teamwork.
Investigate the American Bar Association’s Technology Resource Center (abanet.org/tech/ltrc/techethics.html)and nolo.com. What are the major legal and societal concerns and advances addressed
Explore several sites related to healthcare (e.g., WebMD.com, who.int). Find issues related to analytics and privacy.Write a report on how these sites improve healthcare.
Visit Matt Turck’s IoT Ecosystem blog at http://mattturck.com/2016/03/28/2016-iot-landscape/. Identify at least two companies in at least two vertical and two horizontal sectors. Go to those
Enter Humanyze.com. Review various case studies and summarize one interesting application of sensors in understanding social exchanges in organizations.
The objective of the exercise is to familiarize you with the capabilities of smartphones to identify human activity.The data set is available at
Survey the literature from the past 6 months to find one application each for DSS, BI, and analytics. Summarize the applications on one page, and submit it with the exact sources.
Go to teradatauniversitynetwork.com. Using the site password your instructor provides, register for the site if you have not already previously registered. Log on and learn the content of the site.
Go to the TUN site. Explore the Sports Analytics page, and summarize at least two applications of analytics in any sport of your choice.
Go to teradatauniversitynetwork.com and find the paper titled “Data Warehousing Supports Corporate Strategy at First American Corporation” (by Watson, Wixom, and Goodhue). Read the paper, and
Go to http://analytics-magazine.org/issues/digital-editions and find the January/February 2012 edition titled“Special Issue: The Future of Healthcare.” Read the article“Predictive
Go to http://analytics-magazine.org/issues/digital-editions, and find the January/February 2013 edition titled“Work Social.” Read the article “Big Data, Analytics and Elections,” and answer
Search the Internet for material regarding the work of managers and the role analytics plays. What kinds of references to consulting firms, academic departments, and programs do you find? What major
Go to the TUN questions site. Look for BSI videos. Review the video of the “Case of Retail Tweeters.” Prepare a onepage summary of the problem, proposed solution, and the reported results. You
The discussion for the analytics ecosystem also included several typical job titles for graduates of analytics and data science programs. Research Web sites such datasciencecentral.com and tdwi.org
Where does the data for business analytics come from?What are the sources and the nature of that incoming data?
Why is the original/raw data not readily usable by analytics tasks?
Data reduction can be applied to rows (sampling) and/or columns (variable selection). Which is more challenging?Explain.
What is the relationship between statistics and business analytics (consider the placement of statistics in a business analytics taxonomy)?
What is a business report? Why is it needed?
Why has information visualization become a centerpiece in BI and business analytics? Is there a difference between information visualization and visual analytics?
How do you determine the right chart for the job? Explain and defend your reasoning.
What is an information dashboard? What do they present?
Download the “Voting Behavior” data and the brief data description from the book’s Web site. This is a data set manually compiled from counties all around the United States. The data is
Download Tableau (at tableau.com, following academic free software download instructions on their site). Using the Visualization_MFG_Sample data set (available as an Excel file on this book’s Web
Go to UCI data repository (archive.ics.uci.edu/ml/datasets.html), and identify two data sets, one for estimation/regression and one for classification. Using Microsoft Excel, or any other statistical
Go to KDnuggest.com, and become familiar with the range of analytics resources available on this portal.Then, identify an article, a white paper, or an interview script that deals with the nature of
Download an information visualization tool, such as Tableau, QlikView, or Spotfire. If your school does not have an educational agreement with these companies, then a trial version would be
Go to teradatauniversitynetwork.com. Find the assignments for SAS Visual Analytics. Using the information and step-by-step instructions provided in the assignment, execute the analysis on the SAS
Analytics starts with data. Identifying, accessing, obtaining, and processing of relevant data are the most essential tasks in any analytics study. As a team, you are tasked to find a large enough
Go to a well-known information dashboard provider Web site(dundas.com, idashboards.com, enterprise-dashboard.com). These sites provide a number of examples of executive dashboards. As a team, select
Go to teradatauniversitynetwork.com. From there, go to University of Arkansas data sources. Choose one of the large data sets, and download a large number of records (this may require you to write an
A DM can replace a data warehouse or complement it.Compare and discuss these options.
Select a public company of interest. Using the company’s 2016 annual report, create three strategic financial objectives for 2017. For each objective, specify a strategic goal or target. The goals
Create a strategy for a hypothetical company, using the four perspectives of the BSC. Express the strategy as a series of strategic objectives. Produce a strategy map depicting the linkages among the
Consider the case of developing a data warehouse for Coca-Cola Japan available at the DSS Resources Web site, http://dssresources.com/cases/coca-colajapan. Read the case, and answer the nine
Read the full Continental Airlines case (a hugely popular data warehousing success story) at teradatauniversit ynetwork.com, and answer the questions.
At teradatauniversitynetwork.com, watch the Web seminars titled “Real-Time Data Warehousing: The Next Generation of Decision Support Data Management” and“Building the Real-Time Enterprise.”
At teradatauniversitynetwork.com, watch the Web seminars“Data Integration Renaissance: New Drivers and Emerging Approaches,” “In Search of a Single Version of the Truth: Strategies for
Consider the future of data warehousing. Perform a Web search on this topic. Also, read these two articles:Agosta, L. (2006, March 31). Data warehousing in a flat world: Trends for 2006. DM Direct
Go to YouTube.com, and search for “Teradata BSI Cases,”where BSI stands for “Business Solutions Inc.” Select three interesting data warehousing cases, watch them carefully, and write a report
Go to teradatauniversitynetwork.com. Select the“Articles” content type. Browse down the list of articles, and locate one titled “Business/Corporate Performance Management: Changing Vendor
Go to teradatauniversitynetwork.com. Select the “Case Studies” content type. Browse down the list of cases, and locate the one titled “Real-Time Dashboards at Western Digital.” Based on the
Kathryn Avery has been a DBA with a nationwide retail chain (Big Chain) for the past 6 years. She has recently been asked to lead the development of Big Chain’s first data warehouse. The project
Jeet Kumar is the administrator of data warehousing at a big regional bank. He was appointed 5 years ago to implement a data warehouse to support the bank’s CRM business strategy. Using the data
Interview administrators in your college or executives in your organization to determine how data warehousing could assist them in their work. Write a proposal describing your findings. Include cost
Go through the list of data warehousing risks described in this chapter and find two examples of each in practice.
Access teradata.com and read the white papers“Measuring Data Warehouse ROI” and “Realizing ROI:Projecting and Harvesting the Business Value of an Enterprise Data Warehouse.” Also, watch the
Read the article by Liddell Avery, K., & Watson, H. J.(2004, Fall). Training data warehouse end-users. Business Intelligence Journal, 9(4), 40–51 (which is available at
Virtually every BPM/CPM vendor provides case studies on their Web sites. As a team, select two of these vendors(you can get their names from the Gartner or AMR lists). Select two case studies from
Search the Internet to find information about data warehousing.Identify some newsgroups that have an interest in this concept. Explore ABI/INFORM in your library, e-library, and Google for recent
Survey some ETL tools and vendors. Start with fairisaac.com and egain.com. Also consult dmreview.com (now called informationbuilders.com).
Contact some data warehouse vendors and obtain information about their products. Give special attention to vendors that provide tools for multiple purposes, such as Cognos, Software A&G, SAS
Explore teradata.com for developments and success stories about data warehousing. Write a report about what you have discovered.
Explore teradata.com for white papers and Web-based courses on data warehousing. Read the former and watch the latter. (Divide the class so that all the sources are covered.)Write a report about what
Find recent cases of successful data warehousing applications.Go to data warehouse vendors’ sites and look for cases or success stories. Select one, and write a brief summary to present to your
Visit teradatauniversitynetwork.com. Identify case studies and white papers about data mining. Describe recent developments in the field of data mining and predictive modeling.
Go to teradatauniversitynetwork.com. Locate Web seminars related to data mining. In particular, locate a seminar given by C. Imhoff and T. Zouqes. Watch the Web seminar. Then answer the following
For this exercise, your goal is to build a model to identify inputs or predictors that differentiate risky customers from others (based on patterns pertaining to previous customers) and then use
For this exercise, you will replicate (on a smaller scale) the box-office prediction modeling explained in Application Case 4.6. Download the training data set from Online File W4.2, MovieTrain.xlsx,
This exercise is aimed at introducing you to association rule mining. The Excel data set baskets1ntrans.xlsx has around 2,800 observations/records of supermarket trans products data. Each record
In this assignment you will use a free/open-source data mining tool, KNIME (knime.org) to build predictive models for a relatively small Customer Churn Analysis data set. You are to analyze the given
Examine how new data capture devices such as RFID tags help organizations accurately identify and segment their customers for activities such as targeted marketing.Many of these applications involve
Interview administrators in your college or executives in your organization to determine how data mining, data warehousing, OLAP, and visualization tools could assist them in their work. Write a
A very good repository of data that has been used to test the performance of many data mining algorithms is available at ics.uci.edu/~mlearn/MLRepository.html.Some of the data sets are meant to test
Large and feature-rich data sets are made available by the U.S.government or its subsidiaries on the Internet. For instance, see a large collection of government data sets (data.gov), the Centers for
Consider the following data set, which includes three attributes and a classification for admission decisions into an MBA program:a. Using the data shown, develop your own manual expert rules for
Visit the AI Exploratorium at cs.ualberta.ca/~aixplore. Click the Decision Tree link. Read the narrative on basketball game statistics. Examine the data, and then build a decision tree. Report your
Survey some data mining tools and vendors. Start with fico.com and egain.com. Consult dmreview.com, and identify some data mining products and service providers that are not mentioned in this chapter.
Find recent cases of successful data mining applications.Visit the Web sites of some data mining vendors, and look for cases or success stories. Prepare a report summarizing five new case studies.
Go to vendor Web sites (especially those of SAS, SPSS, Cognos, Teradata, StatSoft, and Fair Isaac) and look at success stories for BI (OLAP and data mining) tools.What do the various success stories
Go to statsoft.com (now a Dell company). Download at least three white papers on applications. Which of these applications may have used the data/text/Web mining techniques discussed in this chapter?
Go to sas.com. Download at least three white papers on applications. Which of these applications may have used the data/text/Web mining techniques discussed in this chapter?
Go to spss.com (an IBM company). Download at least three white papers on applications. Which of these applications may have used the data/text/Web mining techniques discussed in this chapter?
Go to teradata.com. Download at least three white papers on applications. Which of these applications may have used the data/text/Web mining techniques discussed in this chapter?

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