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business
business 12th

Questions and Answers of Business 12th

What role does physical distribution play in GameStop’s marketing strategy?How would you classify GameStop as an in-store retailer? What are the implications for its marketing efforts?
What major factor determines whether a product is a consumer or a business product?
What challenges does Blu Dot face in selling consumer products (as opposed to business products)?Do you think the product life-cycle is an important marketing concept in developing and managing Blu
What is the primary function of prices in our economy?
Would you classify Thread less’s T-shirts as convenience products, shopping products, or specialty products? Explain your answer.How is the life-cycle of a sold-out T-shirt likely to be affected
How does e*Trade manage its customer relationships?How many different kinds of utility does e*Trade provides for its customers?Why are young adults a desirable target market for a company like
What problems might face a company that focuses mainly on its most profitable customers?
What are the major sources of secondary information?
What new information technologies are changing the ways that marketers keep track of business trends and customers?
How is a marketing-oriented firm different from a production-oriented firm or a sales-oriented firm?
How is Apple adding value by creating form, place, time, and possession utility?What do you see as Apple’s strengths, weaknesses, opportunities, and threats? How might this SWOT analysis affect
Identify the major issues that have led to disagreements between nurses’ unions and hospitals. Which do you think are most important for each side, and why?Why would a nurses’ union choose an
Should union members in nonessential industries like entertainment have the right to strike when their actions may put others out of work as well?Do you think a labor dispute outcome that leaves both
List the major areas that are negotiated in a labor contract.
How has government regulation of union-management relations evolved during this century?
What role do you think empowerment plays at L.L. Bean?Because the company’s retail Web site has proven to be so successful, L.L. Bean recently announced the closing of one of its four call centers,
Although the Toyota Way relates to quality control, can it be applied to the company’s communications about quality? Explain your answer.Evaluate this Toyota executive’s quote: “Every automaker
Even with a $1billion training budget, GE cannot afford to give every employee and manager exactly the same educational experiences. What do you think GE should do to avoid diminishing employee
What are the three main objectives of Whirlpool’s diversity networks?What challenges do managers face in establishing a diverse workplace, and how might they respond to these challenges?Do you
Although in business for nearly 100 years, Wegmans has never had to downsize or lay off workers. How would you use the concepts of human resources planning to explain this accomplishment?If you were
How is a forecast of human resources demand related to a firm’s organizational planning?
Numi’s customer service manager, Cindy Graffort, says the company is like a “living, breathing organism.” What does she mean? How does the company’s culture reflect this belief?Numi’s
How does the purchasing function affect the quality of a product like Nestlé’s Kit Kat chocolate bars?What benefits would a global corporation such as Nestlé be likely to gain by having all its
What is the role of the informal organization?
Contrast line-and-staff and matrix forms of organizational structure.
What determines the degree of specialization within an organization?
What is the chain of command in an organization?
In Unilever’s structure, research and development report directly to the CEO. Do you think managers in this function are considered line or staff? Explain your answer.When Unilever created a
What style of leadership do you think most L.L. Bean managers probably employ?Which managerial role or roles do you think the leaders of L.L. Bean’s temp teams fill?
As you learned in this chapter, managers often work long hours at a hectic pace. Would this type of career appeal to you? Explain your answer.
What exactly does a manager organize and for what reason?
What are the major elements of SWOT analysis?
Identify and describe the basic management functions.
How does Murray’s overcome one of the most common limitations facing small companies, its nonexistent advertising budget?What are some of the advantages of being a small business that Murray’s
Are the so-called advantages of small business really advantages? Wouldn’t every small-business owner like his or her business to grow into a large firm?
What personal traits does Annie Withey exhibit that entrepreneurs need to succeed? How have her personal characteristics helped shape the success of her business? How did the company evolve from
What kinds of services do not-for-profit corporations provide? Would a career in a not-for-profit corporation appeal to you?
Explain the difference between a regular corporation and a not-for-profit corporation.
Is Intuit’s acquisition of Mint.com a horizontal, vertical, or conglomerate merger? How do you know?What does Aaron Patzer mean when he says that at Intuit he has one boss, whereas at Mint.com, his
Assume that your friend, who recently lost his job in the automobile industry, is critical of imported Toyotas, Hondas, and Volkswagens. How would you respond to his resentment of imported goods?What
What are the advantages and disadvantages of McDonald’s ringing up sales in so many foreign currencies worldwide?Why would McDonald’s use two joint ventures to operate restaurants in different
Do think Evo’s decision not to set up any physical operations overseas is a good one? Why or why not? What political and economic challenges could EvoTrip encounter in other countries?Would
In what ways is a multinational enterprise different from a large corporation that does business in several countries?
Why do firms engage in international trade?
How much should Samsung Electronics rely on joint ventures and strategic alliances as it seeks to reach $400 billion in revenue by 2020?According to the case, is Samsung Electronics a multinational
Belu Water gives all its profits away and is the first firm to package water in corn-based bottles. Do you think its levels of ecoconsciousness and social responsibility set a realistic model of
1. How would you rate Scholfield Honda’s sense of social responsibility? Does the dealership meet all the criteria for a socially responsible company?2. What is Scholfield Honda’s primary ethical
How can an employee take an ethical stand regarding a business decision when his or her superior already has taken a different position?
What is the primary function of the Equal Employment Opportunity Commission?
1. Does Divine Chocolate appear to be closer to the economic or the socioeconomic model of social responsibility, as shown in Table 2.3?2. Kuapa Kokoo now owns 45 percent of the U.K. Divine Chocolate
1. How is Caterpillar using the factors of production to fuel global growth?2. How would you characterize Caterpillar’s competitive situation? What are the implications for how it does business?3.
Nederlander Concerts competes for audiences and with other concert arenas and promoters. Do you think it also competes for those audiences with television, movies, CDs, DVDs, streaming video, and
Does an individual consumer really have a voice in answering the basic economic questions?
How is productivity related to the unemployment rate?
Why is the American economy called a mixed economy?
1. Of the environments that affect the business world, which have had the most significant effect on Amazon?2. During a recent year, Amazon’s earnings topped $900 million. Why do you think this

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