Analyze the implied audiences of two web pages of two noncommercial organizations with the same purpose (combating

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Analyze the implied audiences of two web pages of two noncommercial organizations with the same purpose

(combating hunger, improving health, influencing the political process, etc.). You could pick the home pages of the national organization and a local affiliate, or the home pages of two separate organizations working toward the same general goal.

1. Do the pages work equally well for surfers and for people who have reached the page deliberately?

2. Possible audiences include current and potential volunteers, donors, clients, and employees. Do the pages provide material for each audience? Is the material useful? Complete? Up-to-date? Does new material encourage people to return?

3. What assumptions about audiences do content and visuals suggest?

4. Can you think of ways that the pages could better serve their audiences?

As your instructor directs,

a. Share your results orally with a small group of students.

b. Present your results orally to the class.

c. Present your results in an e-mail to your instructor.

Attach copies of the home pages.

d. Share your results with a small group of students, and write a joint e-mail reporting the similarities and differences you found.

e. Post your results in an e-mail message to the class.

Provide links to the two web pages.

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Related Book For  book-img-for-question

Business And Administrative Communication

ISBN: 978-0073403250

11th Edition

Authors: Kitty Locker, Donna Kienzler

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