2. When you want to stress the object of the action. In Your savings account is insured...

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2. When you want to stress the object of the action. In “Your savings account is insured up to $100,000,” you have intentionally stressed “your account’”—not the firm that does the insuring. Also, “You are invited” is better than “We invite you.”

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Effective Business Communications

ISBN: 9780070443983

7th Edition

Authors: Herta A Murphy, Herbert W Hildebrandt, Jane P. Thomas

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