Media Skills: Microblogging [LO-1] , Chapter 6 Write four eff ective messages of no more than 140 characters each

(short enough to work as Twitter tweets, in other words)

to persuade other college students to take the business communication course. Th ink of the fi rst message as the

“headline” of an advertisement that makes a bold promise regarding the value this course off ers every aspiring business professional. Th e next three messages should be support points that provide evidence to back up the promise made in the fi rst message. 40