What does it mean for a survey to be valid? a. It works every time. b. It
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What does it mean for a survey to be valid?
a. It works every time.
b. It returns the data and information the researchers expect it to return.
c. Meets all ethical and legal criteria in a given industry.
d. It measures what it was intended to measure.
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Related Book For
Excellence In Business Communication
ISBN: 9780132719049
10th Edition
Authors: John V. Thill, Courtland L. Bovee, Courtland V. Bovee
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