What is the relationship between features and benefi ts? a. Th ey are diff erent words for
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What is the relationship between features and benefi ts?
a. Th ey are diff erent words for the same idea.
b. Features are aspects of an idea or product; benefi ts are the advantages that readers will realize from those features.
c. Features tell people how to use a product; benefi ts tell them how a product diff ers from the competition.
d. Features are the primary advantages of a product; benefi ts are the secondary advantages.
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Excellence In Business Communication
ISBN: 9780132719049
10th Edition
Authors: John V. Thill, Courtland L. Bovee, Courtland V. Bovee
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