Why is it important to be able to demonstrate that you have solid evidence to back up
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Why is it important to be able to demonstrate that you have solid evidence to back up your position, even in a setting that is not academic or focused specifically on reporting research results? Is this issue only relevant to technology startups and investor presentations? What other types of businesses and business presentations benefit from visible mastery of research?
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Business Communication Polishing Your Professional Presence
ISBN: 9780138189822
5th Edition
Authors: Barbara Shwom, Lisa Gueldenzoph Snyder
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