Yvon Chouinards mantra is Let my people surf. What does this mean to Patagonia and its employees?

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Yvon Chouinard’s mantra is “Let my people surf.” What does this mean to Patagonia and its employees?

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Business Essentials

ISBN: 9780132664028

9th Edition

Authors: Ronald J. Ebert, Ricky W. Griffin

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