In Mr. Blankenship’s run for the U.S. Senate, he ran ads on mine safety and how he would work to improve it for the miners. A couple, caring for their grandchild, whose father had been killed in the Upper Big Branch disaster, said, “We’re sitting here in our living room with our grandson, and there he sets up on TV—that’s sickening. Don can say what he wants about safety and doing all this and that for miners—there was no safety in Massey coal. None whatever.”470 What types of questions should come to mind as companies make decisions about safety and regulatory shortcuts? What do they miss in the drives for productions and keeping costs low? What parallels do you see between this case and that of BP (Case 2.8)? Are there patterns that you see along with similar outcomes?? p-9687