As the authors indicate, the public schools have been hotbeds of activism on this issue. Parents and advocacy groups have fought Channel One,25 and banned junk food and soda. According to a 2004 U.S. Government Accountability Office report, “13 states ha[d]

established laws addressing commercial activities in public schools, and at least 25 states

[were] considering such legislation.”

a. Find out if your high school uses or has ever used Channel One. If it was taken out, find out how that happened.

b. Internet Assignment Find out if your state has junk food legislation for its public schools.

c. Administrators often point to the much-needed funds and in-kind corporate resources that marketing in schools generate, while critics argue that the benefits promised are not always realized, and are not worth it, where junk food is advertised. What do you think? What ethical issues arise in this controversy?