An editor may use all, some, or none of three possible strategies to enhance the sales of
Question:
An editor may use all, some, or none of three possible strategies to enhance the sales of a book:
a. An expensive prepublication promotion
b. An expensive cover design
c. A bonus for sales representatives who meet predetermined sales levels In the past, these three strategies have been applied simultaneously to only 2% of the company’s books.
Twenty percent of the books have had expensive cover designs, and, of these, 80% have had expensive prepublication promotion. A rival editor learns that a new book is to have both an expensive prepublication promotion and an expensive cover design and now wants to know how likely it is that a bonus scheme for sales representatives will be introduced. Compute the probability of interest to the rival editor.
Step by Step Answer:
Statistics For Business And Economics
ISBN: 9781292436845
10th Global Edition
Authors: Paul Newbold, William Carlson, Betty Thorne