3. Whats different about business-to-business marketing? Find out at the Business Marketing Association site, http://www.marketing.org.

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3. What’s different about business-to-business marketing? Find out at the Business Marketing Association site, http://www.marketing.org.

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Introduction To Business

ISBN: 9781947172548

1st Edition

Authors: Lawrence J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel

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