1. What are three or four of the most useful demographic market segment categories and why is...

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1. What are three or four of the most useful demographic market segment categories and why is the information obtainable through demographic segmentation valuable to fashion marketers?

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THe Why Of The Buy: Consumer Behavior And Fashion Marketing

ISBN: 355223

1st Edition

Authors: Patricia Mink Rath, Stefani Bay, Penny Gill, Richard Petrizzi

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