4. Do you think Hallmark should modify its in-store distribution strategy? What about its Web strategy? What

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4. Do you think Hallmark should modify its in-store distribution strategy?

What about its Web strategy? What assumptions do you make about consumer decision making that lead you to this recommendation?

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Consumer Behavior

ISBN: 9780073404769

9th Edition

Authors: J Peter

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Question Posted: Oct 28, 2024 09:01 AM

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4. Do you think Hallmark should modify its in-store distribution strategy? What about its Web strategy? What

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Consumer Behavior

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