=+ 4. Use the situation of shopping for a personal MP3 player to describe the relationships between
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=+ 4. Use the situation of shopping for a personal MP3 player to describe the relationships between the physical and social environments. Point out those aspects that marketers could control.
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Related Book For
Consumer Behavior & Marketing Strategy, Ninth Edition
ISBN: 9780073529851
9th Edition
Authors: J Paul Peter, Jerry C Olson
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