7. What are the advantages and disadvantages of using Maslows needs hierarchy in segmentation and positioning?

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7. What are the advantages and disadvantages of using Maslow’s needs hierarchy in segmentation and positioning?

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Consumers Behavior

ISBN: 9780134735009

12th Edition

Authors: Joseph WisenblitJoseph Wisenblit, Joseph Wisenblit

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Question Posted: Oct 24, 2024 02:01 AM

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7. What are the advantages and disadvantages of using Maslows needs hierarchy in segmentation and positioning?
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7. What are the advantages and disadvantages of using Maslows needs hierarchy in segmentation and positioning?

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Consumers Behavior

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