=+trying to induce consumers in other cultures to adopt ready-toeat cereal as a food for breakfast.

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Consumer Behavior & Marketing Strategy, Ninth Edition

ISBN: 9780073529851

9th Edition

Authors: J Paul Peter, Jerry C Olson

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Question Posted: Oct 22, 2024 03:00 AM

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=+trying to induce consumers in other cultures to adopt ready-toeat cereal as a food for breakfast.
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=+5. Discuss the cultural issues faced by Kellogg and General Mills in
=+What types of changes in consumers meanings and behaviors must occur before these consumers will accept ready-to-eat breakfast cereal?
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=+trying to induce consumers in other cultures to adopt ready-toeat cereal as a food for breakfast.

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Consumer Behavior & Marketing Strategy, Ninth Edition

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