4-28 As a group, identify at least 10 long-established local brands that are specific to your country
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4-28 As a group, identify at least 10 long-established local brands that are specific to your country or region. What is it about them that has ensured their longevity? Identify the features and attributes of each brand, from the packaging and design to the product itself.
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Related Book For
Consumer Behavior Buying Having And Being
ISBN: 9780134129938
12th Global Edition
Authors: Michael R. Solomon
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