A group of clergy in France sued the company and the ad was removed from 10,000 billboards.
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A group of clergy in France sued the company and the ad was removed from 10,000 billboards. One of the bishops involved in the suit said, Advertising experts have told us that ads aim for the sacred in order to shock, because using sex does not work anymore. Do you agree? Should religion be used to market products? Do you find this strategy effective or offensive? When and where is this appropriate, if at all? L01
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