Choose a product without an apparent gamification strategy, and design a campaign that uses games to engage
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Choose a product without an apparent gamification strategy, and design a campaign that uses games to engage with users. Test your creativity by designing something more involved than simply winning badges for buying more of the product.
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Related Book For
Consumer Behavior Buying Having Being
ISBN: 9780138170806
14th Edition
Authors: Michael R. Solomon, Cristel Antonia Russell
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