Compare the use of facial recognition in marketing with other tools of one-to-one marketing, like online cookies
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Compare the use of facial recognition in marketing with other tools of one-to-one marketing, like online cookies or databases that contain detailed personal information gleaned from a variety of sources. How is facial recognition the same or different?
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Both online use of cookies and instore use of facial recognit...View the full answer
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Related Book For 
Consumer Behavior Buying Having Being
ISBN: 9780138170806
14th Edition
Authors: Michael R. Solomon, Cristel Antonia Russell
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