Describe a magazine, Internet, or television advertisement, or a package that uses the following.

Evaluate the effectiveness of the ad or package.

a. Aesthetic appeal

b. Source credibility

c. Celebrity source

d. Testimonial

e. Fear appeal

f. Humorous appeal g. Emotional appeal h. Comparative approach i. Extensive nonverbal elements j. A two-sided appeal k. Positive message framing l. Negative message framing