How could a knowledge of social stratification be used in the development of a marketing strategy for

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How could a knowledge of social stratification be used in the development of a marketing strategy for the following?

a. Jeans

b. Expensive jewelry

c. Fishing

d. Organic milk

e. Museum attendance

f. Habitat for Humanity

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Consumer Behavior Building Marketing Strategy

ISBN: 9781260566482

14th International Edition

Authors: David Mothersbaugh, Delbert Hawkins

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