Interview a middle school student and determine and describe the household decision process involved in the purchase

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Interview a middle school student and determine and describe the household decision process involved in the purchase of his or her

a. Backpack

b. Snack foods

c. Bedroom furniture

d. Cell phone

e. Clothing

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Consumer Behavior Building Marketing Strategy

ISBN: 9781260566482

14th International Edition

Authors: David Mothersbaugh, Delbert Hawkins

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