One pair of researchers took an in-depth look at how 13 and 14 year old integrate the
Question:
One pair of researchers took an in-depth look at how 13 and 14 year old integrate the computer into their lives, and how they use it to express their cyberidentities. These tweens have limited mobility in real life (too young to drive), so they use the computer to transport themselves to other places and modes of being. The researchers explored the metaphors these kids use when they think about their computers. For some, the PC is a “fraternity house” where they can socialize; it also can be a “carnival;” where they play games and an “external brain” that helps with homework. Interview some tweens about their online behaviors. How do they think about their digital devices? What role do they play in their lives?
Step by Step Answer:
Consumer Behavior Buying, Having And Being
ISBN: 9780135225691
13th Edition
Authors: Michael R. Solomon