To what extent does marketing and advertising influence the behaviour of consumers like Sandra, and should marketers
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To what extent does marketing and advertising influence the behaviour of consumers like Sandra, and should marketers be more ethical and responsible in their practices?
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Related Book For
Consumer Behaviour A European Perspective
ISBN: 9780273687528
3rd Edition
Authors: Michael R. Solomon, Gary Bamossy, Søren Askegaard, Margaret K. Hogg
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