2. Have you written off traditional media, such as magazines and newspapers? Are they making a comeback
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2. Have you written off traditional media, such as magazines and newspapers? Are they making a comeback in their traditional print forms? Find the latest data. How have magazines and newspapers evolved to be relevant in new digital ways beyond traditional print?
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Brand Storytelling Integrated Marketing Communications For The Digital Media Landscape
ISBN: 9781538176375,9781538176399
1st Edition
Authors: Keith A. Quesenberry , Michael K. Coolsen
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