Recently, scientists may have found our buy button in our brain. What is this called, and what
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Recently, scientists may have found our ‘buy button’ in our brain. What is this called, and what method did they use to establish this? Does it matter from a managerially viewpoint where this button is? Explain your answer.
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Related Book For
Principles Of Integrated Marketing Communications An Evidence Based Approach
ISBN: 9781108703116
2nd Edition
Authors: Lawrence Ang
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