Explain each of the methods used to segment consumer and business markets. Which methods do you think

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Explain each of the methods used to segment consumer and business markets. Which methods do you think would be most effective for each of the following and why? (Note that a combination of methods might be applicable.)

a. supermarket featuring Mexican foods

b. air conditioning units

c. motorcycles

d. line of pet food

e. dental insurance

f. spa treatments

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Contemporary Business

ISBN: 9780618900930

13th Edition

Authors: Louis E. Boone, David L. Kurtz

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Question Posted: Oct 15, 2024 04:00 AM

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Explain each of the methods used to segment consumer and business markets. Which methods do you think

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Contemporary Business

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