The tremendous growth of online business has introduced new elements to the legal climate of international business.
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The tremendous growth of online business has introduced new elements to the legal climate of international business. Patents, brand names, copyrights, and trademarks are difficult to monitor because of the boundary less nature of the internet. What steps could businesses take to protect their trademarks and brands in this environment? Come up with at least five suggestions and compare your list with those of your classmates.
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Related Book For
Contemporary Business
ISBN: 9781119905769
4th Canadian Edition
Authors: Louis E. Boone, David L. Kurtz, Michael H. Khan, Brahm Canzer, Rosalie Harms, Peter Moreira
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