=+1. How companies segment their markets. Visit the following companies Web sites. How does each company segment

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=+1. How companies segment their markets. Visit the following companies’ Web sites. How does each company segment its markets (such as geographic, product-related, demographic, or brand loyalty)?

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Contemporary Marketing

ISBN: 9780324536386

13th Edition

Authors: Louis E. Boone, David L. Kurtz

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