2. Dolores Labs involvement in helping to create a system for delivering humanitarian aid to the people

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2. Dolores Labs’ involvement in helping to create a system for delivering humanitarian aid to the people of Haiti after the 2010 earthquake illustrates how a high-tech business can benefit society in a “high-touch” way. What other kinds of projects could a company like Dolores Labs undertake that would create similar impact?

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Contemporary Marketing

ISBN: 9781111221782

15th Edition

Authors: Louis E. Boone, David L. Kurtz

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