2. How does SRE engage in psychological pricing? Green is hot, theres no doubt about it. Visit...

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2. How does SRE engage in psychological pricing?

Green is hot, there’s no doubt about it. Visit any large retailer such as Walmart, and you can fill your reusable shopping bag with hormone-free dairy products, organic cotton T-shirts, and environmentally friendly bathroom cleaner. Demand is so high that some chains have leveraged their purchasing power to offer store-brand organics and earth-friendly products at prices just a few cents higher than conventional products.
When the average consumer makes the decision to pay more for organic or earth-friendly products, several things should be considered.
Will you get more enjoyment out of the free-range chicken or the frozen chicken nuggets? Would it be better for your health to use the bleach-free detergent? Speaking of towels, could you skip the Brawny and invest in real dishtowels to save a tree or two?

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