=+2. Using the Internet. The chapter discussed how many marketers are using the Internet to support personal

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=+2. Using the Internet. The chapter discussed how many marketers are using the Internet to support personal selling and enhance sales promotion activities. Review the chapter material and then complete the following exercises.

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Contemporary Marketing

ISBN: 9780324536386

13th Edition

Authors: Louis E. Boone, David L. Kurtz

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