=+ 4. Whirlpool sells its products in many different countries. Which of the three alternative global pricing

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=+ 4. Whirlpool sells its products in many different countries. Which of the three alternative global pricing strategies presented in the chapter do you think would work best for the company? Why?

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Contemporary Marketing

ISBN: 9780324536386

13th Edition

Authors: Louis E. Boone, David L. Kurtz

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