Analyze the market for Dillon products in Pennsylvania and New York.

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Contemporary Canadian Marketing Cases

ISBN: 978-0132827904

5th edition

Authors: H.F. Herb MacKenzie

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Question Posted: Apr 30, 2018 09:27 AM

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Analyze the market for Dillon products in Pennsylvania and New York.

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They should begin by noting that the market apparently consists of two segmentssimple and sophisticated applications Segment sizes are approximately equal if we can trust research results based on an ...View the full answer

Contemporary Canadian Marketing Cases

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