In the long run, we need to achieve superior quantitative financial performance. But in the short run

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In the long run, we need to achieve superior quantitative financial performance. But in the short run we need to achieve superior qualitative, nonfinancial performance. Is this correct? Explain.

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Cost Management Strategies For Business Decisions

ISBN: 12

4th Edition

Authors: Ronald Hilton, Michael Maher, Frank Selto

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