1. How might a company generate a business case for CRM that aligns with both the strategic...
Question:
1. How might a company generate a business case for CRM that aligns with both the strategic goals of the company and the needs/behaviours of customers?
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Related Book For 
Customer Relationship Management Concepts Applications And Technologies
ISBN: 978-1032247441
5th Edition
Authors: Daniel D Prior ,Francis Buttle ,Stan Maklan
Question Posted:
