A manufacturer of computer chips has been unable to convince her dealers to give her the names

Question:

A manufacturer of computer chips has been unable to convince her dealers to give her the names and addresses of the end consumer. She understands CRM and wants to implement a plan that includes both the dealers and the end users. Define an approach that the manufacturer can take to build a CRM environment that provides optimal flow of all relative information in support of company–

consumer relationships.

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Customer Relationship Management

ISBN: 9781138919525

2nd Edition

Authors: Roger J Baran, Robert J Galka

Question Posted: