Comment on the correctness or incorrectness of the following statement: CRM is concerned with managing ones current
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Comment on the correctness or incorrectness of the following statement: “CRM is concerned with managing one’s current customer base and is not concerned with the process of acquiring new customers.”
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Munibah Munir
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Related Book For 
Customer Relationship Management
ISBN: 9781138919525
2nd Edition
Authors: Roger J Baran, Robert J Galka
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